With summer just around the corner and the warmer weather in full swing, we have to ask you just one question… Are you looking after your curls?
If you answered “nope,” great – you’re in the right place, and if you answered “yes,” let's check up on your regimen!
So, a brief history into our first formulation of our Protect Me range, in 2017 Rose Ovensehi (our founder/CEO) formulated two products that of course were/are pure, potent and plant-based. Rose simply could not find an effective formula with natural protective ingredients on the market for her hair – forming our now exclusive Flora & Curl Protect Me range!
Pure, potent, plant-based protection
The purpose of our Protect Me range is to essentially protect your curls and coils from external agents such as harsh weather, pollution and also UV rays from the sun. How did we achieve a product so enriched in naturally derived ingredients that have protecting properties you wonder? Well, a lot of testing and formulating!
Our two core products in the Protect Me range consists of the African Citrus Bloom Superfruit Shampoo and Hair Oil. They can be used together or separately and they both have astonishing qualities that will complement the results of your curls when using them.
African Citrus Bloom Superfruit Shampoo
Not only does it smell great, the effectiveness of this shampoo is uncanny to say the least. After just one use your curls will look and feel revitalised – especially if you have colour-treated curls. Our shampoo is great to use on damaged scalps that need a little TLC. As this product has a natural infusion of coconut-derived cleansers, strengthening wheat proteins and scalp balancing tangerine fruit oils, it is the perfect formulation to ensure a fresh feeling scalp that targets product build-up and impurities.
African Citrus Bloom Superfruit Hair Oil
Dubbed by Women's Health Magazine as 'one of the best hair oils for every hair type', our Superfruit Hair Oil formula has proven to be a miracle in a bottle itself. We bring you a truly nourishing hair oil without silicones like cyclopentasiloxane. Instead, this concentrated hair wellness blend is fortified with fruit oils of Tangerine, Papaya, Avocado and Watermelon, helping your curls retain moisture, whilst enveloping each strand in an invisible, non-greasy, protective layer.
Each ingredient used in our products are studied to ensure that our formulas are made with great corresponding ingredients that are pure yet potent. As you can see from the infographic above these are the key ingredients that help maintain moisture, hydration and protection. Not to mention, it smells super citrusy (lush!), which makes Flora & Curl a unique plant-based brand as our sensorial qualities are also derived from botanicals. We have never and will never opt for synthetic fragrances!
So, for your hair to flourish, remain hydrated and protected from external agents; using natural plant-based products will be your absolute go-to. Hence, why we only ever use conscious ingredients. Picture this... your hair is a flower, it needs nature's finest ingredients to flourish. You wouldn’t spray a can of hairspray on a flower, or douse it in melted silicone – would you (well I hope you wouldn't) treat your hair as you would nature and sit back and what it grow and glow! Learn more about our super-protective formulas and reap the benefits of plant-powered protection.
The Team at Flora & Curl